Season 2 / Episode 39

Adam Levinter: Keys to building a billion-dollar subscription enterprise

Oct 5, 20221:00:50

"With subscriptions, the onus shifts from the merchant to the customer."

- Adam Levinter, CEO & Founder Scriberbase

We’re excited to welcome Adam Levinter to the Own Your Commerce podcast. Widely regarded as a subscription expert, Levinter is the founder and CEO of Scriberbase and author of The Subscription Boom: Why an Old Business Model is the Future of Commerce. An entrepreneur, podcaster, thought leader and passionate subscriptions expert, Levinter brings industry leading ideas, key insights, and the latest trends from the exciting subscriptions ecommerce world to this discussion. Looking to turn your bright subscription idea into the next ecommerce success story? You won’t want to miss this episode.

Some topics we discuss are:

  • How to launch, scale, and optimize a subscription business for future growth.
  • The history of the subscription business model and why he believes it is the future of commerce.
  • The shift from a transactional economy to a relationship-driven one being driven by the subscription model.
  • Strategies and key metrics for countering subscriber churn and growing lasting relationships.
About the guest

Adam Levinter

CEO & Founder, Scriberbase

Adam Levinter is the founder and CEO of Scriberbase, a company focused on launching, scaling and optimizing subscription businesses. Widely regarded as a “subscription expert,” Adam is the author of The Subscription Boom: Why an Old Business Model Is the Future of Commerce (2020). His thought leadership has been featured in Forbes, Axios and the Washington Post. He is also a Lecturer at the University of Toronto, an advisor at Bain & Company, and the host of the popular podcast E2: Entrepreneurs Exposed.