main page content

Create a loyalty program that’s easy to set up and redeem.

Promotions and campaigns

Create bonus point events and point multipliers to motivate spending during your sales campaigns.

Leverage referrals

Let your customers become advocates! Reward your members for successful referrals with additional discounts.

Flexible Rewards

Offer your choice of coupon rewards, dollar-off discounts, custom rewards, and even let customers pay with points right in the checkout!

Interested in more? View all features

A central hub for your loyalty program.

Bold Loyalty Points lets customers access your program with an easy-to-use widget that’s displayed on every page of your store. It’s completely customizable to exactly match your branding with different colours, icons, and editable text.

The widget is the perfect way to promote your loyalty program to potential/new members by highlighting welcome rewards and key benefits.

Increase spending and engagement with bonus points.

Temporarily increase earning rates or offer bonus points to encourage customers to buy even more. Not only will they feel like they’re getting a deal, it’s also a great tool to increase program usage and help boost the effectiveness of a limited-time marketing campaign.

You can offer bonus points on purchases during a specific time period, when customers sign up for your program, when they share to Facebook and Twitter, or when they refer their friends and family. It's a great way to run a promotion without putting anything on sale!

Core features and integrations

Simple to install

From beginning to end, it takes only minutes to install on your store. You’ll have a customized widget and a variety of ways to earn and redeem points immediately upon installing.

Storefront widget

The storefront widget is a customer's portal into your loyalty program. It showcases the customer's loyalty information including their points balance, how far they are from their next reward, and what their next reward is. Customers are also able to sign up and log in through the widget, viewing their earnings, rewards, and coupons all in one place.

Mobile friendly

Our widget fits perfectly on your customers’ mobile devices, making it easy for them to earn and redeem points.

White-labeled program *

All of our paid plans allow you to remove all Bold branding, letting your customers focus on you and your brand.

Personalized emails *

Send branded emails to promote your program to your customers, encouraging them to return and take advantage of their earned points. Emails can be triggered by new sign-ups, points earned, retroactive points awarded, and rewards claimed.

Custom rewards *

Go beyond discount codes; custom rewards lets you create any kind of reward you want, whether it's a shoutout on social media, an exclusive product, or special access to your store.

Flexible earning

Customers can earn points in a number of different ways, including making purchases on your store, signing up for the program, sharing their purchase on Facebook or Twitter, and even on their birthday. More ways of earning are being added every month!

Flexible redemption options

Once your customers have accrued enough points, they can redeem coupons through the storefront widget for rewards like a percentage discount, a fixed dollar amount off, or free shipping. You can also allow customers to convert all of their points to a single dollar off coupon, letting them use their points as they earn them.

Promotions and campaigns

Offer bonus point events and point multipliers to your customers on specific dates or events to help drive sales.

Free trials

Offer your customers a free trial for any of your memberships, for any length of time you’d like.

Progress bar

A progress bar on your store widget allows customers to see how close they are to earning additional rewards.

Automate the import process

Use our built-in import tool to transfer all of your customers and their point balances into the app.

Retroactive points

Award points to your existing customers for purchases they’ve made in the past based on their email address, even before the app was activated.

Social Bonuses

Offer bonus points to customers for sharing your store’s information on Facebook or Twitter.

Registration points

Award loyalty points to customers for registering an account on your store.

Birthday bonuses

Award customers bonus points on their birthday.

Transaction log

Bold Loyalty Points records transactions that happen in your loyalty program, capturing every time a customer earns or redeems points on your store.

Servers you can trust

We know global brands cannot afford downtime, which is why we have built our tools on industry-leading servers that scale on demand as your traffic increases, especially during high-volume events like a Flash Sale or Cyber Monday.

PCI & GDPR compliant

Data security is a top priority for Bold and our merchants. We are heavily invested in ensuring we are PCI,DSS and GDPR compliant to protect you and your customers’ personal data at all times.

Industry-leading support

We have the experience and manpower to provide emergency support from a team of over 80 eCommerce specialists.

* Premium features

Use points as cash

Use points directly in the checkout just like cash. When combined with Bold Cashier, Bold Loyalty Points lets customers pay for products, taxes, and shipping right in the checkout, without the use of discount codes. This allows customers to continue using your store’s existing discount codes while using their points as cash.

Charge for loyalty programs

Use Recurring Memberships with Bold Loyalty Points to sell an annual membership to the higher-tiered members of your loyalty program. E.g. Charge $59/year to be a VIP member and earn double the points.

Pricing

Basic

Free


  • 200 Members
  • 3 Discount codes
  • Retroactive points
  • 1 Active campaign
  • Import / export customers
  • Earn points for purchases
  • Earn points for signups
  • Earn points for social media interactions
  • Earn points for birthdays
Get app now

Starter

$29/mth
+$0.05 per additional member
  • 500 Members
  • 6 Discount codes
  • 3 Customer tiers
  • 2 Active campaigns
  • Retroactive points
  • Import / export customers
  • Earn points for purchases
  • Earn points for signups
  • Earn points for social media interactions
  • Earn points for birthdays
  • Remove Bold logo on widget
  • Customized emails
  • Language settings
  • 1 Custom reward

Free for 14 days.

Get app now

Growth

$199/mth
+$0.03 per additional member
  • 5,000 Members
  • Unlimited discount codes
  • Unlimited customer tiers
  • Unlimited active campaigns
  • Retroactive points
  • Import / export customers
  • Earn points for purchases
  • Earn points for signups
  • Earn points for social media interactions
  • Earn points for birthdays
  • Remove Bold logo on widget
  • Customized emails
  • Custom logo on widget
  • Language settings
  • 2 Custom rewards

Free for 14 days.

Get app now

Enterprise

$499/mth
+$0.02 per additional member
  • 25,000 Members
  • Unlimited discount codes
  • Unlimited customer tiers
  • Unlimited active campaigns
  • Retroactive points
  • Import / export customers
  • Earn points for purchases
  • Earn points for signups
  • Earn points for social media interactions
  • Earn points for birthdays
  • Remove Bold logo on widget
  • Customized emails
  • Custom logo on widget
  • Dedicated account manager
  • Language settings
  • Unlimited custom rewards

Free for 14 days.

Get app now

Frequently asked questions

HOW CAN CUSTOMERS REDEEM POINTS?

Once your customers have accrued enough points, they can redeem them for rewards through the storefront widget like a percentage discount, a fixed dollar amount off, or free shipping. They can also put them toward custom rewards, or use their points as cash.

IS THERE A LIQUID INSTALLATION REQUIRED?

Yes. In order for the app to work properly on your theme, a liquid update is required. This update can be performed by our automated Robo Installer at no additional cost to you. Alternatively, you have the option to update the theme yourself, or hire one of our experts to install it for you.

CAN I ADJUST A CUSTOMER’S POINT BALANCE?

Yes, you can manually add or remove points from a customer's account.

WHAT 3RD PARTY INTEGRATIONS ARE AVAILABLE?

Loyalty currently integrates with Bold Cashier. View the Cashier app page to find out if additional rates apply.
Let us know if you require a specific integration.

CAN I TRY IT BEFORE I BUY?

Yes. We offer a 14-day free trial for Bold Loyalty Points, and you can uninstall anytime during the trial at no charge.

DOES IT WORK WITH MY PLATFORM?

Bold Loyalty Points currently works out-of-the-box on Shopify.

WHAT ARE THE SETUP FEES?

Our Merchant Success team is available to answer any questions you might have, or to walk you through the steps needed to get the app up and running on your store.

HOW DO I INSTALL BOLD LOYALTY POINTS?

Simply click here to start the installation process, and follow the install instructions provided. Contact our Merchant Success team for more information or if you need help throughout the process.

Create a loyalty program your customers will actually want to be a part of.

Have your loyalty program up and running in minutes. Click on the 'install' button below to get started.

Get the app